Cards

Jetson Press offers high quality printing of all types of cards, including postcards, rack cards, business cards, and greeting cards. Design your own piece using virtually any graphics program, upload the file to us, and your cards will be on their way in no time at all. We also have many resources for designers, copywriters and publishers to assist if needed.

Full Color Postcards are a great way to promote your business! Inexpensive to print and cheap to mail, they can form the core of a marketing campaign.

Rack Cards are commonly used to promote tourism and travel-related businesses.

Nothing sets you apart from the competition quite like brilliant Full Color Business Cards! Your business card can be your most effective marketing tool, so make it count.

Greeting Cards are a perennial favorite. You can either leave the inside of your card blank, or print a message in black. All greeting cards come scored to make folding easy and we'll fold them for you for a slight additional charge.

Postcards, Rack Cards, and Business Cards can all be ordered with aqueous coating. Aqueous coating is even glossier than varnish, and it adds scuff-resistance. It is great for giving that "rich" feel to your piece, and for helping it survive in the mail without scratching.

Business Card Marketing Tips

Do you want a business card that will bring you business and present your company in the best possible light? Have you ever wondered if you should make business cards yourself? Whether or not you should include a logo?

Is using your photo a good idea? Where do all those phone numbers go?

It's downright confusing to design a business card. You know you need one — prospects expect someone who's serious about their business to have a business card. But how do you create a distinctive, memorable business card without spending too much time, too much money, or going crazy in the process?

Before You Begin...

Open your mind to the possibility that maybe - just maybe - a business card can be more than just a tiny scrap of paper with your contact information. That may be how the "average" businessperson uses it, but you're ABOVE average. Your goal is to stand out. To be remembered. (And to create a tool that brings in new customers and more profit. Right?)

Your first decision (and it's the most critical) is to determine how you intend to use your business cards. That decision makes a profound difference on the style, content, and quantity.

Who will receive your card? For example, if your card is a marketing tool, often given to strangers, you need to add more wording about your product benefits. Someone who is already "sold" on your product is probably more interested in expanded contact information.

What do you want the recipient to do with the card? With only seven square inches of design space, it's smart to include only the information that leads to your preferred response. Odds are that your card will not generate sales directly, so your goal might be to get people to your website for more information. If so, emphasize the website address.

Under what conditions will they use it? If your ideal prospect has a basement full of water and will be looking for your card in the middle of the night, your card should be easy to read and easy to find. A magnetic card might be a good choice.

What are your industry conventions and prospect expectations? Your card should be memorable but not so outlandish that you lose credibility. For example, an attorney should probably avoid creating a colorful card with balloons on it. However, if your industry convention is navy blue text on white card stock, why not try maroon text?

If EVERYONE in your industry puts their photo on their card, why not put a photo of your product? Better yet, why not create a card whose design illustrates the BENEFIT of buying your product or service (better health, more money, sex appeal, and so on)?

This can be a tricky process, but the point is that there are ways to make even generic, company-designed, or otherwise "boring" conventional cards stand out.